Political
Elevate Your Political Campaigns with Speed, Scale, and Flexibility
Designed for Every Stage of the Election Cycle
Through our programmatic foundation and expanded omnichannel solutions, Simpli.fi brings data, media, and political expertise together to help campaigns activate quickly, reduce waste, and scale messaging efficiently across programmatic, search, and social environments. We act as a strategic partner, providing the flexibility to deliver fully managed execution or targeted support as campaign needs evolve.
Launch your next political campaign.
Drive Political Influence with Localized Precision and Omnichannel Reach
Reach voters with privacy-conscious, addressable targeting powered by location intelligence and voter-relevant data. Activate consistent messaging across CTV, digital, social, and search to drive awareness, consideration, and action, while engaging audiences in trusted, brand-safe environments.
Access Up-to-Date Voter Files
Through partnerships with leading political data providers, campaigns can access current, reliable voter files to inform targeting and strategy. We manage data integrations directly, allowing campaigns to activate quickly without added operational complexity or the need to manage multiple vendor relationships.
Go National. Report Local
Political campaigns don’t stop at the state line, and neither does our reporting. Simpli.fi provides ZIP+4-level attribution, CTV device-level insights, and store-level foot traffic data across thousands of locations, so you can measure voter impact with clarity and confidence, no matter your campaign’s scale.
Dedicated Support for Election Cycle Pressures
Run your campaigns with confidence, backed by an award-winning client success team built specifically for the speed, complexity, and compliance demands of political advertising.
- Dedicated Political Specialists
- Around-the-Clock Coverage
- Expeditured Turnarounds
- Built for Speed & Accuracy
Built to Support Every Political Campaign
Bring Your Data or Build A List With Our Trusted Partners
Upload your own voter or supporter lists for fast activation with a 94%+ match rate, or build targeted political audiences using top-tier data partners like L2, Acxiom, TargetSmart, and more. Simpli.fi supports both paths with unmatched accuracy and speed.
Reach Voters Across Every Screen
Activate your audience across CTV, digital, social, and search. Our platform delivers your campaign message directly to the right households and devices with accuracy, efficiency, and transparency.
Nationwide Scale With Insights at the ZIP+4 Level
Execute addressable political campaigns across the country while tracking granular performance down to ZIP+4. Simpli.fi delivers hyperlocal reporting at scale, with focused insights, geo-lift reporting, and clear visibility into voter impact.
Transparent Reporting That Keeps Campaigns On Track
Stay ahead with real-time visibility into your campaign, from streaming TV impressions to polling place visits. Simpli.fi’s unified reporting suite gives you the insights to optimize fast and inform your most critical decisions across all media channels.
Dedicated Political Expertise Every Step of the Way
Our specialized political account team understands the breakneck pace of the political environment. With agile workflows, built-in compliance review, and deep vertical knowledge, we provide the hands-on guidance needed to launch fast and stay ahead.
Relevant Resources
FAQ: Political Advertising
Simpli.fi is a programmatic-first platform built for the speed and scale of election cycles. We combine omnichannel activation across CTV, social, search, and display, with a dedicated political support team that provides around-the-clock coverage and expedited campaign turnarounds.
Political influence relies on data accuracy. Simpli.fi offers an industry-leading 94% match rate for first-party data. This allows campaigns to onboard their voter files or CRM lists with minimal waste, ensuring your messaging reaches the exact voters you intend to reach at the household and device level.
We manage direct data integrations with the industry’s most trusted political data providers. These partnerships enable campaigns to quickly activate real-time, up-to-date voter files without additional operational hurdles.
Simpli.fi provides a dedicated Political Client Success Team trained in the specific compliance and speed demands of political advertising. We offer same-day execution and around-the-clock coverage, including weeknights and weekends, to keep campaigns live and responsive as polling data or news cycles shift.
Addressable Targeting uses privacy-conscious location intelligence to reach voters at the household level. By using precise plat line data rather than broad IP-based targeting, we can align your digital messaging across all devices in a household, reinforcing impact while avoiding audience duplication.